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Sergio Zyman
Former Chief Marketing Officer at Coca Cola.
Sergio Zyman is the Chairman and founder of Zyman Group and the former Chief Marketing Officer of The Coca-Cola Company. Over the course of 30 plus years of hands-on marketing experience, he has conceived...
On request
More than 30.000 euro
15.000 - 30.000 euro
7.500 - 15.000 euro
7.500 euro or less
Fee code is only a guideline. For exact fees please contact GSB.
Professor of Leadership, Expert on Strategy and Managment Author
Topics:
- What is Leadership? How does it differ from Management
- Developing High Performance Leadership
- Leaders for Tomorrow - A Ten-Point Strategy
- Motivation - Creating High Performance Teams
- Making it Happen - Communication in Organisations
About speaker:
John Adair is the world's leading authority on leadership and leadership development. Over a million managers worldwide have taken part in the Action-Centred Leadership programmes he pioneered.
John has had a colourful early career. He served as a platoon commander in the Scots Guards in Egypt, and then became the only national serviceman to serve in the Arab Legion, where he became adjutant of Bedouin regiment. He was virtually in command of the garrison of Jerusalem in the front line for six weeks. After national service he qualified as a deckhand in Hull and sailed an Artic steam trawler to Iceland. He then worked as a hospital orderly in the operating theatre of a hospital.
After being senior lecturer in military history and adviser in leadership training at the Royal Military Academy Sandhurst, and Associate Director of The Industrial Society, in 1979 John became the world's first Professor of Leadership Studies at the University of Surrey.
Between 1981 and 1986 John worked with Sir John Harvey-Jones at ICI introducing a leadership development strategy that helped to change the loss-making, bureaucratic giant into the first British company to make a billion pounds profit.
John has written over 40 books, translated into many languages. Recent titles include 'How to Grow Leaders' and 'Effective Leadership Development'. Apart from being an author he is also a teacher and consultant.
From St Paul's School he won a scholarship to Cambridge University. John holds the higher degrees of Master of Letters from Oxford University and Doctor of Philosophy from King's College London, and he is also a Fellow of the Royal Historical Society. Recently the People's Republic of China awarded him the title of Honorary Professor in recognition of his 'outstanding research and contribution in the field of Leadership'.
